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Course Description:
This course covers the functions involved in the marketing of consumer goods to their users. Students will also learn how to create and maintain websites for various purposes. Students will learn and apply basic marketing skills and strategies through creating and maintaining a website.
Course Content:
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What is Marketing?
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How advertising works?
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Consumer Market, Industrial market, customer profiles.
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Product Mix
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New Product Development
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Product development from conception to distribution.
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Attributes and Values
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HTML basic tags
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Graphic and Background Pictures
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Forms
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